It was awesome to be part of Rural Conclave 2018, by Rural Marketing Association of India. Incredible stories of innovation and insights from brands creating impact in the heartland. Loved the energy in the audience. Found a live video from the talk, find below :)
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Excerpt from EventFaqs.. Aashish Chopra, the award-winning Viral Video Marketer shared tricks of the trade, which one can keep handy while approaching a strategy for Viral Marketing. As Chopra shared with the audiences some of his most viral campaigns at Ixigo.com, he remarked, “It is a myth that one needs a state of the art production studio and top of the line technology to create viral video campaigns. It is infact, the creativity that matters the most for a video campaign.”
